2024 Christmas Parade: Believe, sponsored by Dominion Energy

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2024 Christmas Parade: Believe, sponsored by Dominion Energy

Sunday, December 8, 2024 (5:00 PM - 7:00 PM) (EST)

Description

The Greater Williamsburg Chamber of Commerce is thrilled to announce that the 2024 Believe Christmas Parade, sponsored by Dominion Energy, will be held on Sunday, December 8th at 5 PM. An endearing local tradition since 1965, the Christmas Parade ushers in the holiday season with festive floats, live performances, and a special visit from Santa himself. Garnering a record of over 21,000 spectators in 2023, the early-evening setting provides a magical backdrop for illuminated floats.

Parade spectators are also invited to participate in the illumination by adorning light-up apparel and accessories. This year’s theme, “Believe,” encourages participants to have their floats reflect what it means to “Believe.” Be inspired to show the world what it is that you “Believe,” in this Christmas.

Local marching bands may apply with early access by contacting Lauren Moore, Vice President of Communications & Programming. Applications for all other floats are open now on the Parade Webpage.

As of Oct. 16th at 2:15PM the 2024 Believe Christmas Parade is FULL! We’re thankful for all of those who registered for our wonderful parade, and we can’t wait to see you show off you holiday spirit on December 8th!

For those who have yet to register, we encourage you to join our waitlist. There’s always a chance an applicant drops out of the parade, opening a spot for the next in line.